The Best Marketing in Canberra for Trades: 2 Proven Tactics That Actually Get You Jobs
If you're a tradie in Canberra, whether you're a plumber, electrician, builder or landscaper, you’ve probably asked yourself, “Why am I not getting more work from my marketing?”
The truth is, a lot of tradies waste time and money on flashy websites, random social media posts, or Google Ads that don’t convert.
But I’ve got good news for you.
You don’t need to do everything.
You just need to do the right things.
At Tradie Marketing Canberra, we focus on the best marketing for trades in Canberra that actually gets you jobs in the local market.
Here are two proven tactics we’ve seen work time and time again:
The Best Marketing in Canberra for Trades, Tip 1: Have A Clear, Local-Focused Website That Builds Trust…Fast
Most tradie websites look the same: generic text, poor-quality photos, and no clear call to action.
That doesn’t cut it anymore.
Your site is your 24/7 salesperson.
To stand out, your website needs to answer these three questions in the first 10 seconds:
What do you do?
Where do you work?
Why should I trust you?
That means clear service descriptions (“Emergency Electrical Repairs in Tuggeranong”), professional photos of your actual work, and reviews, licenses, and guarantees that are easily visible to everyone.
When done right, this kind of website can convert casual visitors into booked jobs.
The Best Marketing in Canberra for Trades, Tip 2: Have Google Reviews That Work Harder Than Ads
Here’s a Canberra-specific truth: locals trust Google Reviews more than ads.
Tradies with 20+ 5-star reviews show up more often in local searches and get more calls.
But just having reviews isn’t enough.
You need to:
Ask every happy customer for a genuine review in their own words (ask right after the job is done).
Use specific keywords (“electrician in Belconnen”) in your review requests.
Respond to every review—good or bad—to show you care.
With the right strategy, reviews can move you to the top of Google Maps results and build instant trust with new clients.
Do you want the Best Marketing in Canberra for Trades?
If you're tired of marketing that doesn't work, it’s time for a smarter approach.
At Tradie Marketing Canberra, we help local tradies attract real, paying customers—not just clicks.
Ready to book more jobs?
Get in touch with me for a free 15-minute strategy call today.
